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SAYING 'FUCK IT' HELPS. IT REALLY DOES. 

John & Gaia have been running Fuck It Retreats in Italy for 10 years.  They wrote the international bestselling Fuck It books.
They live with their sons near the beach in Italy - spending their time walking on the beach and helping people around the world find freedom through a brilliant profanity.

WELCOME TO THE WORLD OF F**K IT

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We are John & Gaia. We said 'F**k It' to our careers in London and escaped to Italy in 2004.

We led our first F**k It Retreat in 2005.

We then wrote the bestselling F**K IT BOOKS (600,000 sold in 25 languages).

We have 1 million followers on Facebook.

All because... F**K IT HELPS... It really does. Saying F**k It relaxes us, helps us let go, do more what we please and feel more free.

Just say it now, to something that's bothering you or causing you pain... And feel the RELEASE and the FREEDOM.

HOW F**K IT ARE YOU?

Do Our F**k It Test Now

FANCY A FREE F**K IT E-BOOK?

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F**K IT, COME TO ITALY FOR A RETREAT

F**K IT RETREATS 2016

THE BESTSELLING F**K IT BOOK - 500,000 AND COUNTING

READ ABOUT OUR BOOKS

F**K IT, SOMETIMES YOU JUST NEED 1-TO-1 HELP

1-to-1 SKYPES WITH GAIA

Some Popular F**k It Videos for Your Delectation

The Original F**k It Video

About 'F**k It' being a spiritual way - we created this video for the release of the first book back in 2008.

It gained half a million views pretty quickly.

The Current F**k It Book

This is for the book 'F**k It - Do What You Love'.

It's a message from aliens to humankind - encouraging us to do what we love.

 

Shocking F**k It Retreats Video

We still get complaints about this one - it features our boys (eight at the time) talking about how tough life is and how 'F**k It helps you survive.

 

'Face Your Fear' Video

This is an extract from the 'F**k It Therapy' book, set to one of John's F**k It tracks.

We all get scared, this is how F**k It can work around that fear.

 

The F**k It Blogs

Wish You Were Here

I’ve always had a bit of a problem with the concept of postcards. As well as the somewhat insincere sentiment of ‘Wish You Were Here’… (to which the just response should be ‘Well Why the F**k Didn’t You Ask Me To Come In The First Place Then, Eh?’), what’s with our...

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Doing What You Love is Easier Than You Think

This is the third blog post in the series of How to Do What You Love (and how important it is).In our last blog post, we learnt from a 93-year-old, that the key to a long (and happy) life is simple … DO WHAT YOU WANT.In fact, this simple invitation can help overcome...

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Four Words to Help You Live to 93

This is the second blog post in the series of How to Do What You Love (and how important it is). This little documentary film is based on the Four-Word-Advice that a 93-year-old gave to the protagonist when he was younger.YOU JUST HAVE TO WATCH THIS FILM - (it’s about...

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Hate Your Job? You're Not Alone

A recent Gallup poll showed that only 30% of the workforce in the U.S. like their job - ‘like’ defined as being ‘engaged’ and ‘enthusiastic.’ So that means 70% weren’t engaged – ie. not enjoying their jobs.And how long do we all spend working?YIKES!In our latest book...

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How to Meditate Anywhere

I'm waiting in the queue for a teacher at one of our boys' school's parents' evening. 40 minutes so far and counting (it'll be at least another 40 mins I reckon).I use the word 'queue' (very) lightly too as we are in Italy, where you arrive at a 'queue' and have to...

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How Fuck It Helps Cultivate SUNDAY MIND

SAYING F**K IT & CULTIVATING SUNDAY MINDSo, it's Sunday, The Archers is on in the background, the roast is on (oh, I wish).F**k It Helps Pt. III is - HOW TO CULTIVATE SUNDAY MIND WITH F**K IT OR HOW F**K IT HELPS WITH RELAXING, FREEING UP AND BEING MORE...

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